Date: 13th October 2000
The big crowd who tuned in for Millionaire stayed around for the presidential debate, giving ABC a bigger audience -- 13.3 million -- than its rivals.
The 40 million people who watched on five over-the-air networks and three cable channels represented the second-smallest audience ever recorded for a presidential debate, exceeding only a Clinton-Dole debate four years ago.
Analysts attributed the tune-out to the fact that the debate opened with both candidates speaking in banal terms about their "guiding principles" should they be elected; on most issues raised during the subsequent discussion, there appeared to be little disagreement between the two.
Making the most of a dull situation, the WB's Felicity attracted its biggest audience -- five million viewers -- since it debuted two years ago.
Source: Studio Briefing
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