Date: 13th October 2000

Most People Watch Second Debate On ABC

The big crowd who tuned in for Millionaire stayed around for the presidential debate, giving ABC a bigger audience -- 13.3 million -- than its rivals.

The 40 million people who watched on five over-the-air networks and three cable channels represented the second-smallest audience ever recorded for a presidential debate, exceeding only a Clinton-Dole debate four years ago.

Analysts attributed the tune-out to the fact that the debate opened with both candidates speaking in banal terms about their "guiding principles" should they be elected; on most issues raised during the subsequent discussion, there appeared to be little disagreement between the two.

Making the most of a dull situation, the WB's Felicity attracted its biggest audience -- five million viewers -- since it debuted two years ago.

Source: Studio Briefing