Samuel L. Jackson is on record as saying this movie isn't for critics. He's right about that. The problem is, it's not for many other people, either. Unless they're stoned. Or drunk. Or just enjoy making fun of bad movies (in other words, the Mystery Science Theater 3000 audience). Most of the time, when a studio decides to hide a film from critics, they do so on the sly. With Snakes on a Plane, New Line Cinema has trumpeted the fact, using this marketing line: "We want the fans to see it first." Translation: we don't want any negative advance word spoiling a big opening day. They needn't have worried, however. Critics could spew bile in reviews, and it wouldn’t make a bit of difference at the box office. Snakes on a Plane is motherfuckin' fireproof. Director David Ellis has made the film he was hired to make.
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